In typical LoveShackFancy fashion, on Tuesday eve, we hosted an intimate soirée bubbling with laughter, libations, music, and dancing. Incredible girls (and lucky boys) of every generation joined in the festivities to celebrate the launch of our magical LoveShackFancy x Aerin capsule of dresses, accessories, and beauty products just in time for Valentine's Day.


Set in the West Village and true to form, we transformed the soon-to-open American Bar into the most romantic setting. Guests stepped into the love perfumed space filled with pink & red balloons, wildflowers, and vintage chintz linens as flower-adorned champagne and light bites were passed around.

The over-the-top dessert table, layered in rose petals, a heart cake, and love candy would make Marie Antoinette proud. And, our forever girl Pamela Tick spun tunes, while we danced to our hearts' content at Cafe de Cupid

"I am wild and spontaneous while Aerin has such style and elegance, but we both love entertaining and bringing together generations of women, and that made working together so fun!”